New Pentera Whitepaper Reveals Key Marketing-List Strategies for Retirees
Planned giving offices may want to look at some new strategies for maintaining their marketing mailing lists - in particular focusing on new widows and…
New Study Confirms What Pentera-Funded Study Says About Stewardship
A recent study about donors by the Blackbaud Institute draws conclusions that are similar to The Planned Giving Study that was initiated and funded by…
Pentera Founder André Donikian Named to CGP Hall of Fame
Pentera Founder André R. Donikian, JD, recently received the highest honor of the National Association of Charitable Gift Planners (CGP) by being…
That First Donor Contact Is Crucial - And Here's a Story That Proves It
A while back a university we work with sent us a technical question about charitable trusts that included a story about how they went from being 1/3…
Even Billionaires Begin Their Philanthropy with Small Gifts
Even billionaires begin their philanthropy with relatively small gifts - typically $5,000 to $10,000 - and usually choose organizations that they or their…
Does a Picture of Your Donor Really Attract More Readers?
When you are trying to line up a donor story, sometimes the most difficult task is getting the donor's picture.
Donors Give Three Key Reasons for Making Legacy Gifts
As a gift planning officer, you naturally talk to donors a lot about bequests. So it may be helpful to know three key reasons why donors make legacy gifts,…
Pentera Webinar Presents New Research and Its Planned Giving Implications
New research about giving during the retirement years and its implications for planned giving will be presented in a sold-out Webinar July 25 by Pentera…
More Men Are Replacing Charitable Giving with Impact Investing
High-net-worth men are more likely than high-net-worth women to replace their charitable giving with impact investing, according to a new study. And that…